$4.3 Billion-Worth Resorts World Opens on Las Vegas Strip

After 5 years and $4.3 billion spent on its construction, Resorts World Las Vegas is finally here! The most expensive resort in Nevada’s history had its grand opening on Thursday, June 24.

With 3,500 hotel rooms, 1,400 slots, and almost 120 table games, the 66-story resort is on the good road to becoming the #1 entertainment hub in Las Vegas. Apart from being huge, the resort is also situated in a premier location – on the Las Vegas Strip.

The complex has a number of high-end restaurants, bars, shops, and boutiques. For instance, there’s the Kardashian Kloset, a boutique that sells clothes previously worn by the members of reality TV’s royal family. There’s also a sexual wellness shop called Pepper, which employs licensed sexologists.

On top of everything, Resorts World Las Vegas is planning to provide top-level fun to its visitors, something that’s ensured through signing such superstars as Katy Perry, Celine Dion, and Carrie Underwood as its headliner musical acts.

A few days ago, visitors had the opportunity to get a glimpse of what expects them in the future. The 66-story complex opened its doors with a spectacular grand opening.

Resorts World Grand Opening Was Really Grand

Resorts World Las Vegas let the crowd in at 11 pm on Thursday for the first time in its history. Judging by what we saw that evening, this seems to be the beginning of something beautiful.

Among thousands of attendees, the Resorts World grand opening saw many celebrities, as well as some influential figures from the world of politics. Nevada Gov. Steve Sisolak was one of the dignitaries who held a speech at the grand opening.

“We’re getting better. We’re not finished yet, but we’re getting better, and we’ve got this magnificent property to propel us forward,” Sisolak said in a speech Thursday.

The opening of a new luxury resort has certainly been received as good news among Nevadans. It comes at the right moment for the state that suffered heavily in 2020 due to the COVID-19 pandemic. Nevada, and especially Las Vegas, belong to states/cities that rely on tourism as their prime source of revenue.

The First New Resort to Open on the Strip in 11 Years

The Las Vegas Strip had to wait 11 years for a new property to pop up. And it popped up in style! The most expensive resort in the city’s history has finally opened its doors. Located at the northwest end of the boulevard, the property is surrounded by several iconic Las Vegas buildings.

Circus Circus is just north of the new resort, Encore and Wynn are located a few hundred yards to the south. Trump International Hotel Las Vegas is also nearby, so is The Venetian. The Mirage, Flamingo, and Caesars Palace are also in its vicinity.

Advertised as a luxury resort, Resorts World Las Vegas hundreds of high-end rooms on offer, but also some relatively affordable ones. At the moment, it’s possible to book a standard room at $145 per night for mid-week stays.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

Resorts World Las Vegas to Launch ‘Kardashian Kloset’ Boutique

Las Vegas is on the road to complete resurrection after the COVID-19 pandemic put Sin City on its knees. Things aren’t going to be as before; they’re going to be even better! Las Vegas is getting some major additions in the form of some new exclusive hotels, such as Resorts World Las Vegas.

The $4.3 billion-worth complex is opening on June 23, ready to offer visitors a high level of entertainment. In addition, Resorts World Las Vegas’ plan to attract the crowd is to get some A-list celebs involved.

Celine Dion, Carrie Underwood, and Katy Perry are just some of the superstars who will take the stage in Resorts World Las Vegas. On top of that, the resort will also give visitors a chance to buy some Kardashian memorabilia in a retail outlet named Kardashian Kloset.

Kardashian Kloset to Sell Clothes Previously-Worn by the K Family

A day after the grand opening of Resorts World Las Vegas, Kardashian Kloset is going to start working. It’s actually a second-hand store, in which all the items were previously worn by the members of the Kardashian clan.

Kardashian Kloset isn’t meant to be necessarily a high-end store, although there are going to be some luxury items on sale. According to the store co-owner, Cici Bussey, people will get a chance to buy Atelier Versace clothes worn by Kim Kardashian for as high as $6,500.

On the other hand, the store will also offer more affordable items, such as Kim’s Lululemon leggings, which could cost as little as $40.

This isn’t the only store in Las Vegas that offers Kardashian second-hand clothes. Kardashian Khaos at The Mirrage, has been offering Kardashian-branded items, either worn or endorsed by the first family of reality TV.

A-List Celebs Going to Resorts World Las Vegas

Celine Dion is going to be the first headliner to get on the stage at Resorts World Las Vegas. The Canadian singer who holds the record for the highest-grossing residency artist in Las Vegas is starting her job in November. A month later, Carrie Underwood is getting on the stage, followed by Katy Perry.

All of the aforementioned artists will perform at the 5,000-seat Resorts World LV theatre, which is just one of many venues in the complex. In addition to music halls and discotheques, Resorts World will also have 40+ bars and restaurants.

The complex will have a total of 3,506 rooms across three hotels operated by Hilton – Las Vegas Hilton at Resorts World (1,774 rooms), Conrad Las Vegas at Resorts World (1,496), and Crockfords Las Vegas (236 rooms).

The casino floor of Resorts World Las Vegas stretches over 117,000 square feet, where visitors will get to choose from thousands of slots and table games. The complex will also have a sportsbook at Dawg House Saloon & Sportsbook.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

Las Vegas Getting Ready for 100% Reopening in May

Since the COVID-19 pandemic took out “sin” from Sin City, Las Vegas has been suffering heavy financial losses. However, good days area head and everyone in Nevada is preparing for 100% reopening sometime this month.

In the pre-pandemic era, Las Vegas was having 40+ million visitors per year (in 2019, 42 million visited Sin City). However, in 2020 only 19 million people visited Vegas. The same year, the city saw its unemployment rate skyrocketing from 3.9 to 34 percent.

About a year ago, all the venues in Las Vegas were shut. Since then, the city’s started reopening, although very slowly.

It all started with a 25% capacity. Then, in February, the Government of Nevada increased the percentage to 35. Finally, in March, the capacity was lifted to 50%. At the start of May, everyone’s hopeful that the next stop if 100%.

Tourists Start Flocking to Las Vegas

People have started returning to Las Vegas. Over the last couple of weeks, the city has witnessed a significant increase in arrivals from other parts of the US. Not only is this good news for the city but it’s also something that’s encouraged by the city officials.

A few days ago, the Las Vegas Convention and Visitors Authority (LVCVA) released a TV advert inviting tourists to return.

With the officials sending signs that Las Vegas is starting to open up, things are expected to come back to normal over the next couple of months. Judging by what we saw recently, such a scenario does not seem unlikely.

In March over 2.2 million people visited Las Vegas, which is a significant increase compared to only 1.5 million tourists in February.

New Resorts Open in Time for the Summer Season

Saying that things are about to get back to normal in Las Vegas might not be completely true – things are going to get even better than before the pandemic!

There is a wind of optimism coming from Sin City as several new casino resorts are getting ready to shine.

Circa Resort & Casino

One of the biggest additions to Las Vegas is Circa Resort & Casino, an adults-only establishment that is the biggest of its kind in downtown Vegas.

Virgin Hotels Las Vegas

What used to be Hard Rock Hotel is now Virgin Hotels Las Vegas, after more than $200 million were invested in the project.

The venue will feature a 60,000-square-foot gaming floor operated by Mohegan Gaming & Entertainment. What this means is that for the first time in history, Las Vegas has a tribal casino.

Resorts World Las Vegas

The most ambitious of Las Vegas’ 2021 projects is Resorts World Las Vegas, whose development cost more than $4.3 billion. It’s still not open, but that’s supposed to happen in summer.

Las Vegas Casinos on a Hiring Spree

Last year, we saw Las Vegas casinos laying off their employees at a higher rate. For instance, MGM Resorts furloughed about 40% of their 2019 workforce, reducing the number of employees from 70,000 to 42,000.

However, with Las Vegas being ready to reopen 100%, MGM is on a hiring spree. It’s expected that in the following weeks, the casino company will return back to its 2019 levels.

The same goes for all the other companies operating casino resorts in Las Vegas. Further, with new casinos opening ahead of the summer season, the city is expected to get tens of thousands of new job posts.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

NFL Names Caesars Its First Casino Sponsor in History

In the past, NFL had kept itself away from anything remotely connected to gambling. However, the league has softened its anti-gambling stance after the PASPA was overridden by Supreme Court in 2018. Three years later, NFL has named Caesars its first-ever casino sponsor.

In addition to making a sponsorship deal with the casino chain, the NFL also made a pack with an online sportsbook. The website in question is DraftKings, which will be the league’s official betting partner from now on.

Caesars & DraftKings Get Rights to NFL Media

According to the deals signed between the NFL and the two gaming giants, Caesars and DraftKings will get rights to the league’s logos, marks, and data. The two companies will also be able to use the media available on NFL.com, as well as on its official mobile app.

Caesars will use the agreement to push on their online sports betting business, rather than using the deal for promoting their retail sportsbooks.

When it comes to DraftKings, the company already has a deal with the NFL, which was signed in 2019. The new deal is thought of as an extension of that agreement, which will see DraftKings getting many additional perks.

For example, the online sportsbook will be allowed to use NFL stats and present game highlights on its platform.

Caesars’ NFL Story Continues

This is the first time Caesars Entertainment has signed a contract directly with the NFL. However, the casino company has been sponsoring seven NFL teams for a while now. Those teams include:

  • Kansas City Chiefs
  • Baltimore Ravens
  • Indianapolis Colts
  • Las Vegas Raiders
  • Atlanta Falcons
  • Carolina Panthers
  • New Orleans Saints

As per Caesars’ deal with the New Orleans Saints, the team’s stadium could get a new name this year. Currently called the Mercedes-Benz Superdome, the arena is expected to bear Caesars’ name during the next NFL season.

The 2021 NFL deal is meant to cement Caesar’s reputation as America’s favorite casino operator. It’s also meant to help the company with its online sportsbook, which is currently available in three states – Nevada, New Jersey, and Pennsylvania.

Still, the company’s ambitions are much higher than that. Caesars would love to expand its online betting business to other states in the near future and the NFL deal is bound to bring them the much-needed exposure.

DraftKings Launches a Massive Marketing Offense

Same as Caesars, DraftKings is also planning to expand its online sportsbook network around the United States. The company is already considered one of the top players in the internet gaming market and it seems that things can only get better for DraftKings.

The reason is that the company has made several big-money sponsorship deals with leading sports organizations in the United States. Apart from the deal with the NFL, DraftKings also sponsors the UFC.

It also has partnership deals with WWE, who made DraftKings the official betting partner of WrestleMania 37, which took place last weekend.

The online gaming giant also sponsors the NBA franchise Detroit Pistons, MLB’s Chicago Cubs, and the Philadelphia Eagles of the NFL.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

DraftKings Becomes the Official Gaming Partner of WrestleMania 37

World Wrestling Entertainment Inc., better known as WWE, has recently signed a deal with DraftKings, making it its official gaming partner.

According to the chief business officer of the Boston-based gaming company Ezra Kucharz, the deal is meant to “fuel the engagement and drama of WWE’s signature matchups and storylines, as audiences enjoy the second-screen experiences our products provide.”

DraftKings Sportsbook will not be able to offer WrestleMania betting to its users, considering that these sorts of bets are not allowed in the United States. Instead, the platform will direct wrestling fans to its free-to-play contest.

No Betting on WrestleMania 37 at DraftKings

The US gambling law prohibits betting on events whose outcome is known before the start. This way, the law keeps the integrity of competitions, while also ensuring fair play.

Considering that professional wrestling is scripted, betting on WWE events such as WrestleMania 37 would be illegal. However, it seems that betting is not the reason why Draft Kings has decided to team up with WWE.

Instead, the company’s goal is to get on the radar of as many Americans as possible. Knowing that WrestleMania’s viewing figures are super-high, it appears that the partnership deal is going to bring DraftKings exactly what they wanted.

Since making its debut in 1985, WrestleMania has been one of the most successful pay-per-view (PPV) events in the United States. Some of the milestones it’s achieved over the years include:

  • With 91,173 fans inside Pontiac Silverdome, WrestleMania was the highest-attended indoor sports event in history before losing the title to the 2010 NBA All-Star Game.
  • WrestleMania 32 holds the record for the highest attendance in the history of professional wrestling with 101,763 fans.
  • WrestleMania 28 is among the top 30 most successful PPV events in history, with 1.217 million buys.
  • Former US President Donald Trump made an appearance in WrestleMania 23.

On top of everything, Morgan Stanley analyst Thomas Allen said that it’s estimated that WEE had nearly 40 billion digital video views in 2020, making it one of the most powerful media companies in the world.

DraftKings Has Made a Similar Deal With the UFC

DraftKing’s marketing strategy of making itself visible to a wide sports-loving audience is a plan that’s already in motion. The partnership deal with WWE is not the first deal they’ve inked. In 2019, DraftKings became a partner of the NFL, while also sponsoring several teams from the top US leagues, e.g., the Philadelphia Eagles (NFL), Chicago Cubs (MLB), and Detroit Pistons (NBA).

More recently, the company did something similar with the UFC. The deal in question is meant to last at least five years, with its total value being somewhere in the ballpark of $350 million.

The DraftKings-UFC partnership seems like the best deal for the online gaming company. According to it, DraftKings is the “sportsbook and daily fantasy partner for UFC.”

Considering that MMA is a real sport, in which the outcome of the fight is not known until the fighters actually get into the octagon, nothing is stopping DraftKings Sportsbook from offering UFC betting.

More news for DraftKings Sportsbook comes from New York, where lawmakers are working hard on the legalization of online betting. If everything goes according to plan, DraftKings could go live in the Empire State in about a year.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

The Future of Sands/Crown Deal in Question After Adelson’s Passing

On Monday night, the owner of Las Vegas Sands and one of the richest men in the world, Sheldon Adelson, passed away at the age of 87, following complications from his cancer treatment.

Adelson will be remembered as one of the most powerful people in the gaming industry, whose company owns and operates a number of luxury casinos around the world, including properties in Las Vegas, Macau, and Singapore, where the iconic Marina Bay Sands resort is located.

Adelson’s empire has been constantly growing since 1989 when he launched Las Vegas Sands after purchasing the struggling business of the Sands Hotel. The company did suffer during the COVID-19 pandemic in 2020, but not too much – Las Vegas Sands continued paying salaries to its employees as if they were working.

Not only that but the world’s largest casino operator also reportedly planned to spread its empire to Australia through the purchase of a 36% stake in Crown Resorts. There’s a big question mark hovering over that deal, following the death of Adelson.

Rumors About Sands/Crown Deal

As reported by the UK’s Daily Mail, Shane Adelson spent New Year’s Eve with James Packer, one of the owners of Crown Resorts. The two casino magnates were seen docking their superyachts next to one another – Packer’s $200m-worth Arctic P and Adelson’s $70m-worth Queen Miri.

Although there’s nothing strange in two billionaires socializing on their superyachts, the rumor about Sands acquiring a share of Crown Resorts doesn’t seem too farfetched. The thing is that Packer and his casino group are currently under an investigation in New South Wales, where officials are checking whether the company was suitable to hold a gaming license.

There’s speculation that the Aussie businessman is looking to get rid of his 36% stake in Crown Resorts. However, there aren’t too many companies in the world that have the kind of money for this kind of purchase. But, Las Vegas Sands definitely has!

The trouble is that with Sheldon Adelson gone, it’s not sure whether the new decision-makers in Las Vegas Sands will be willing to start off with such a big investment.

The Future of Online Gambling in the US After Adelson’s Death

Sheldon Adelson was arguably the most important person in the gaming industry. We’re not talking just about the United States, but the entire world. It’s not only because his company owned properties around the world, but also because Adelson was a very influential person in world politics.

Adelson will be remembered as one of the main backers of Israel’s current PM Benjamin Netanyahu. With Adelson’s help, Israel persuaded the United States to move the embassy from Tel Aviv to Jerusalem.

This happened during Donald Trump’s Presidency, who was also responsible for brokering a deal that would see two other countries moving their embassies to Jerusalem, namely, Serbia and Kosovo.

Speaking of Trump, Adelson was one of his main supporters. In fact, ahead of the 2020 Elections, Adelson donated $75 million to Trump’s campaign. One of the reasons behind Sheldon’s love for the leaving President is that Trump was his ally in the crusade against US online gambling.

There’s no surprise that the owner of land-based casinos was one of the main opponents of the legalization of online casino gaming in the United States. However, unlike many other casino owners, who have been trying to adapt to the modern world by embracing internet gaming, Adelson wanted to ban it entirely.

Over the last 15 years, he had been pushing for the reenactment of the Unlawful Internet Gambling Enforcement Act, which would make internet gambling illegal again. Still, despite his efforts, it seems that good days are coming for American online casinos. The number of states that are working on making this gambling form legal keeps growing.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

You Can Now Bid on Auction to Blow Up Trump’s Casino

Formerly owned by former President, Trump Plaza is to be demolished in 2021. You have a chance to be the one to press the button. For that to happen, all you got to do is bid the highest bid at the auction.

The Trump Plaza demolition auction has already attracted a lot of media attention, with comedians like Jimmy Fallon talking about it in their shows.

However, the auction wasn’t meant to be a dig at the former President. Instead, the purpose of it is to raise money for charity. As announced by Atlantic City Mayor Marty Smalls Sr., the city is going to give all the proceeds from the auction to the Boys & Girls Club of Atlantic City.

Atlantic City is Auctioning the Demolition of Trump Plaza

Atlantic City officials have put an independent auction house in charge of the auction regarding the destruction of Trump Plaza. Bodnars Auction is the name of the organization that will take care of the auction, which has already started on the internet.

Anyone with a couple of hundred thousand dollars to spare can enter the online auction through this link. At the moment of writing, the highest bid is $28,000, with 11 people taking part so far. However, the Trump Plaza demolition auction has only just started this week, with more than a month left to go.

The auction will end on Tuesday, January 19, 2021, just 10 days before the previously-planned date of demolition. However, as confirmed by Atlantic City Mayor, the implosion of the 39-floor building (the 15th-highest building in Atlantic City) is going to be postponed for a couple of weeks. The most likely time for it to happen is mid-February.

The End of Trump’s Reign in Atlantic City

At one point, Donald Trump owned some of the most successful casinos, not only in Atlantic City but the entire country. However, those days are long gone, with the ex-US President offloading some of his New Jersey businesses, while others fell apart on their own.

One of those that belong to the latter category is Trump Plaza. Located on the iconic Atlantic City boardwalk, it was Trump’s first investment in the casino business. The year was 1984 when it was launched, just a couple of years after Atlantic City became East Coast’s gambling hub.

After the initial success of Trump Plaza, Trump’s Castle was opened. In, 1990, Trump and his associates decided on an even bigger project – the construction of Trump Taj Mahal. In fact, their ambitions didn’t end there. They launched Trump World’s Fair six years later.

At one point, almost half of all casinos in Atlantic City had something to do with Donald Trump. The problem was that they turned out to be each other’s competitors. When profits started dropping, Trump decided to sell Trump’s Castle (renamed Trump Marina in 1997).

For the other three casinos, he decided to file for bankruptcy. Trump Taj Mahal closed down in 2016 (reopened as Hard Rock Casino in 2018). Trump World’s Fair was demolished in 1999, and the same faith awaits the last remaining Trump-branded casino in Atlantic City.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

Atlantic City Casinos Expecting a Big Thanksgiving Feast Despite COVID-19 Worries

This year, the COVID-19 pandemic has dominated all aspects of life, including leisure and entertainment. Once again, the virus is in the news, with the outbreak threatening to cancel Thanksgiving celebrations in the United States. A number of states have already decided to go with new measures, some of which include shutting down non-essential businesses such as land-based casinos.

New Jersey, however, still does not belong to those states. According to Governor Phil Murphy, the state has no plans of shutting down the Atlantic City casinos. Gaming fans will be welcome at all nine AC casinos, but there won’t be any turkey on the menu. At least not in the evening as bars and restaurants in casinos now have to close every night at 10 pm.

Governor Phil Murphy Backing Atlantic City Casinos

With the number of people testing positive for COVID-19 going up in New Jersey, a question arose regarding shutting down Atlantic City casinos. Governor Murphy shut them down on March 18 and kept them closed until July 2, but this time, he believes there’s no need for such a measure.

Even though the number of new COVID-19 cases per day is considerably higher than it was in March when casinos ended up closed, Murphy thinks these sorts of venues do not add to the coronavirus risk.

“We believe, based on the evidence that we have, that they’ve been able to responsibly manage their casino floors” – Murphy said during a briefing with other state officials.

The thing is that Atlantic City casinos seem to be doing a very good job keeping the environment coronavirus-free. Furthermore, recent stats show that casinos rank #44 in the list of places where you’re most likely to catch the disease.

Atlantic City Casinos Would Not Survive Another Lockdown

Another incentive to keep the Atlantic City casinos open is the local economy. The gambling industry has suffered big losses as a result of the outbreak, especially in parts of the United States that rely on this industry.

Atlantic City definitely belongs to this category, as the city’s gaming revenue is keeping the local economy healthy. At least it was in the times before the pandemic. Since COVID-19 came to Atlantic City, the gaming revenue plummeted.

As evident from the figures released by the New Jersey Division of Gaming Enforcement, Atlantic City casinos generated $186.1 million in revenue this October, which is an 8% decline compared with October 2019.

Not everything is doom and gloom in New Jersey’s gaming world. Online gambling sites have been making a lot of money during the pandemic. Last month, online casinos and sports betting sites generated $118 million.

As a reminder, New Jersey is one of only four US states where online casino gaming is legal and regulated at the moment of writing. The other three states are Pennsylvania, Delaware, and West Virginia.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

Las Vegas Gets Its First Smoke-Free Casino on September 30

Once it reopens on the last day of September, the Park MGM Casino on the Las Vegas Strip is going to become the first smoking-free casino in the area. No other casino in this part of the United States has ever made such a decision, even after Las Vegas came out of the COVID-19 shutdown.

In other parts of the country, casinos did have to ban smoking temporarily as per the state orders. The decision to banish smoking out of the casino was not forced to the Park MGM casino by anyone. Instead, the casino management decided on this step following “guest demand.”

Casino Patrons Want Non-Smoking Environment

According to the president of MGM Resorts’ Las Vegas Portfolio, Anton Nikodemus, the reason behind this decision lies in “recurring guest demand for a fully non-smoking casino resort on The Strip.”

Nikodemus insists that this thought has been on the casino executives’ mind since the casino resort opened in 2018. The COVID-19 pandemic just confirmed that a non-smoking Las Vegas casino would be a good idea.

Anti-smoking advocates have been calling for an indoor smoking ban in Las Vegas casinos after the COVID-19 shutdown. The main reason cited was the fact that smoking simply doesn’t go together with the face mask rule. One can’t smoke and weak a face mask at the same time.

Nevertheless, all the Las Vegas casinos that have reopened do allow indoor smoking, while still requiring the patrons to wear face masks inside the venues. This includes all the other MGM-owned casinos in Nevada, including the MGM Grand Las Vegas, The Mirage, and Mandalay Bay.

Las Vegas Entering a New Era

Smoking in casinos has been the imagery associated with Las Vegas since its early days. The author of 11 books on Las Vegas, David G. Schwartz, agrees, but also adds that times are changing in Sin City. One of the sins that the city might get rid of in the future is smoking.

According to him, banning indoor smoking in Las Vegas casinos is something several companies have tried in the past. It’s needless to say that all of them failed in the endeavor. An example he points out is the old Silver City Casino, which went smoking-free in 1991 but decided to give up on that decision after only a couple of months. The reason to back down was a drastic decrease in the number of visitors.

Almost two decades later, smoking is no longer trendy, but many casino patrons still seem to indulge in it. For many of them, smoking is something they do only when on vacation, following the mantra of “what happens in Vegas, stays in Vegas.”

Still, recent experiences have shown that smoking is not as an essential part of the casino experience as previously believed. The anti-COVID-19 measures set up in many states have banished indoor smoking in casinos, something which most patrons did not mind.

Smoking Is Back in Atlantic City Casinos

Atlantic City casinos reopened just before the 4th of July weekend, but in the first two months after the shutdown, they had to do business differently. Until early September, the AC casinos had to work at 25% capacity, as well as banish drinking, dining, and smoking out of the premises. However, starting Friday, September 4, those bans are lifted.

Indoor smoking is officially back in casinos in Atlantic City, but the same is not the case in other parts of the US. Commercial casinos in New York have returned to business earlier this month but will have to fulfill certain anti-COVID-19 conditions in order to remain open. One of those conditions is the smoking ban.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

New York Casinos are Back in Business After COVID-19 Shutdown

Starting this week, New York casinos are back in business after a shutdown that lasted for months. To prevent the spread of the coronavirus, Governor Andrew Cuomo signed a decree on March 16 that made all commercial casinos in the state close down.

However, starting September 9, New York casinos are letting the players in once again. In addition to commercial casinos, the Empire State has also seen racinos getting back to business. Cuomo’s decision to let the gambling establishments reopen comes some three months after New York tribal casinos decided the same.

Four Commercial NY Casinos Reopen Their Doors to Public

Tribal casinos do not have to follow the guidelines of individual US states when it comes to casino gambling. This is the reason why some of them have reopened long before the New York Governor gave commercial casinos the heads up.

Some of the Indian casinos located within the state borders have been back in the casino game since June. Non-tribal casinos in New York, however, had to wait until September 9 to get back to work.

At the moment of writing, all four commercial casinos in New York are back in business. Those casinos are, namely, the following establishments:

  • Del Lago Resort & Casino in Tyre
  • Jake’s 58 Hotel & Casino in Islandia
  • Rivers Casino & Resort in Schenectady
  • World Catskills Resort in Monticello

Even though they’re back in business, the business is not going to be as usual for these casinos. The same as their tribal-owned counterparts, NY commercial casinos will also have to take some measures in order to minimize the risk of spreading the coronavirus.

Anti-COVID-19 Measures in New York Casinos

Governor Cuomo’s directive allows commercial casinos to reopen, albeit at limited capacity. The number of patrons allowed inside the casinos needs to be no more than one-quarter of the full capacity, which was also the case over in New Jersey when Atlantic City casinos reopened in July.

The role of the casino staff is to make sure the number of visitors does not go over. Another role of the casino employees is to ensure everything present in the casinos wears a face mask. They also need to make sure that social distancing guidelines are respected by the patrons.

All the commercial casinos that have returned to business had to install new air-filtration systems, as well as physical barriers between players’ seats in an effort to prevent the spread of the disease.

New York Gaming Commission to Monitor the Situation

As per the Governor’s instructions, the duty of the New York Gaming Commission is to monitor the situation. Together with the New York State Police, they are obliged to do regular check-ups on the casinos in order to confirm all the anti-COVID-19 measures are carried out properly.

If they spot rule-breaking, they have the right to fine the casino. And if the situation goes out of hand, Cuomo has the right to reverse his decision at any given moment. That said, it’s in the interest of both the casino management and the patrons to respect the newly-set guidelines.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

Las Vegas Mayor Calls for Casinos to Reopen Despite COVID-19 Worries

Las Vegas Mayor Carolyn Goodman has called for casinos to reopen in Sin City as the gambling industry has started losing big money due to the coronavirus lockdown. She labeled the decision to shut down all non-essential businesses in the state “total insanity” and that the Nevada Governor is “killing Las Vegas.”

Goodman, an independent, urged all Las Vegas establishments to start bringing business back to normal as the pandemic is starting to show signs of backing down.

Mayor Goodman gave an interview to Anderson Cooper on CNN, in which she expressed her opinion that the coronavirus pandemic is not anything out of ordinary and that “viruses for years have been here.”

Goodman also suggested that Las Vegas residents could be used as a “control group” to test whether relaxing restrictions would be a good decision for the rest of the country. She did, however, add that she bears no responsibility for finding ways on how to maintain social distancing measures once the lockdown is over.

Reaction From Other Nevada Officials

Not everyone, however, shares Goodman’s opinion. Steve Sisolak, Governor of Nevada, a state with more than 4,000 confirmed cases of COVID-19 at the moment of writing, has responded to Goodman’s comments saying the state is not yet ready to return to normal.

Similar reactions came from other Nevada officials as well, one of whom even called Mayor’s comments “reckless and dangerous.”

Jim Murren, the head of Nevada’s COVID-19 Response and Recovery Task Force, said that he believes the Las Vegas Mayor is wrong, adding that is opinion is that science has to lead the way.

The Rise of Online Gambling

It’s been more than a month since Governor Steve Sisolak signed the closure of non-essential businesses in Nevada, thus shutting down every casino in the world’s capital of gambling. The order will remain in motion until at least April 30.

With nowhere to go to quench their thirst for gambling, casino aficionados have started looking for alternatives on the internet. As a result, many retail casino businesses are missing out on the opportunity to make money during the shutdown.

On the other hand, web-based casinos have been experiencing a major increase in revenue since the start of the pandemic. According to Morgan Stanley analysts, the industry is booming in the states that have legalized this form of gambling. In New Jersey, for instance, online casinos have recorded a 66% increase in revenue in March.

“We believe the impact of COVID-19 could spur more states to legalize online casino and sports betting”,
Thomas Allen of Morgan Stanley said.

The current situation is likely to prompt a number of states to start thinking about making online gambling legal. Right now, there are more than 15 states where activities like online gambling and sports betting are legal and regulated. That number is expected to double by the end of the decade. The COVID-19 pandemic is likely to speed up that process.

The same goes for land-based casinos who are expected to adjust their modus operandi and expand their business to the world of online gambling.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

Scientifc Games and William Hill Extend Partnership by 4 Years

  • Scientific Games extends existing partnership with William Hill for another four years
  • William Hill focuses on driving growth in Europe and the United Kingdom through flexible betting solutions
  • SG continues to strike high-profile deals in the United States

William Hill builds on existing partnership with SG and chooses the OpenBet platform to spearhead further expansion efforts in Europe and the United Kingdom as regulatory pressure continues to mount.

William Hills Continues to Strengthen Partnerships with SG

Scientific Games is beefing up its partnership with William Hill by signing another four-year extension with the sportsbook company for its markets in Europe and the United Kingdom. As per the latest arrangement, SG will provide William Hill with the OpenSports suite, a betting technology solution.

OpenSports is based on the OpenBet platform by SG and has proven a desirable investment owing to the flexibility of the offer as well as the ability to tailor the solution to anything that currently corresponds with the needs of business.

Commenting on the partnership, Ulrik Bengtsson, chief executive at William Hill Group, said that the partnership marked a pivotal solution. Flexibility, Bengtsson stressed, was key to the further success of the company as it tries to navigate more challenging markets in Europe and the United Kingdom.

More importantly, flexibility translates into growth, Bengtsson explained. The deal also sent a clear message, he added, that William Hill continues to source operations to some of the best technical solution companies in the business.

SG Digital chief executive, Jordan Levin, also shared his satisfaction with the recent developments. Levin argued that William Hill’s decision to extend the existing partnership between the companies was a token of the company’s trust in SG’s products:

“We’re really building on one of our strongest relationships. The team at William Hill share an ambition to create next level player experiences and together, across sports and iGaming, we’re making that a reality.”

Meanwhile, William Hill also took a hit at home after the company lost around 7% stock value due to a statement by UKGC Chief Executive Neil McArthur that the regulator would consider reducing the online casino games’ maximum stakes from £100 presently down to £2.

A String of Partnerships

Scientific Games continues to maintain a leadership position in sports betting both as a content provider and trusted partner for established brands. Apart from its recent tie-up with William Hill, the company also works with Betfred.

On February 7, Betfred and SG have said that they are teaming up to deliver a dedicated sportsbook by the summer of 2020. SG also showcased the OpenSports platform during ICE London, demonstrating the data-crunching capabilities of the solution that makes it all a player and partner needs to have a satisfying experience.

Similarly, SG expanded on its existing partnership with Flutter Entertainment’s FanDuel, one of the leading DFS platforms in the United States. FanDuel is just one of the big names on Flutter’s portfolio which includes other names such as Betfair, Paddy Power and Sportsbet.

Sophia Rojas

Growing up around law firms, Sophia keeps our team of reporters atop any legislative developments to follow up with a welcomed dose of positive news as our house trivia nut!

Las Vegas Sands Completes Rebranding as Wind Creek Bethlehem

The Poarch Band of Creek Indians’ hospitality group Wind Creek has successfully rebranded and opened the former Las Vegas Sands property.

Wind Creek Hospitality Adds 10th Property with Sands Rebranding

PCI Gaming Authority Wind Creek Hospitality has completed the rebranding of Las Vegas Sands, five months after the Pennsylvania Gaming Control Board approved the $1.3bn sale of the property.

The rebranded property features a 282-room AAA Four Diamond hotel, a 183,000 square foot casino floor, a 150,000 square foot retail mall and an event center.

Commenting on the rebrand, Wind Creek President and CEO Jay Dorris said: “Our team has worked to preserve what makes the property a special part of the Bethlehem community while introducing the Wind Creek brand, our Wind Creek Rewards program and our focus towards guest service. We invite everyone to come visit and see why they belong at Wind Creek Bethlehem.”

A grand opening event was held to celebrate the rebranding, including a ribbon cutting ceremony, performances by the Poarch Band of Creek Indians tribal dancers and special gaming promotions.

WCH VP of Business Development Arthur Mothershed has pointed out to the opportunities now made available to the region, citing economic growth and job creation.

The Wind Creek Bethlehem Set to Expand

WCH invested $15 million to complete the rebranding alone. Furthermore, the hospitality company plans to expand the property to include a 300-room hotel and to renovate its Machine Shop 2, allegedly into an indoor water park.

On Thursday, October 10, WCH officials said that the company was already eyeing a new 276-room hotel that would sprawl on 42,000 square meters. Estimated $90 million will go down in building the new property. Meanwhile, WCH is looking to bring flagship assets back to their former glory.

The No. 2 Machine Shop, located next to the main resort building, will get a $250-million facelift, restoring the space into a 400,000 square feet water park, and adding up to 450 hotel room. Wind Creek is also looking to improve on the overall guest satisfaction experience and market itself as a holiday destination.

To this end, the company is trying to fine-tune the amenities offered on its properties. Additional $100 million has been allocated to an indoor park, Dorris specified. However, Wind Creek will seek a partner willing to invest and contribute $150 million to help with funding the park.

Recently, Wind Creek pitched a proposal to develop a multi-million-dollar project and enter Chicago’s promising casino sector. The company has its sights set on East Hazel Crest and Homewood. Based on WCH’s estimates, the company will need to invest $275 million during the first phase of development.

The pitch has found help among local lawmakers, including Homewood Mayor Richard Hofeld who commented that the industry would effectively generate $155 million in the first year of operation alone.

Aran Malik

“Magic Malik”—as we like to call him—is not only a tech whiz but a wizard when it comes to getting obscure news hot off the press so we know exactly what’s happening and can explore and report it back to our growing and loyal readerbase.

Super 6 NFL Free Bet Game launches in New Jersey

The joint-venture between The Stars Group and Fox Network, Fox Sports, has rolled out a new prediction game for the NFL in New Jersey and beyond. Super 6 will offer players an opportunity to

Fox Sports Rolls with Super 6 NFL Game in the US

Fox Sports has launched its free-to-play sports prediction game that will be immediately available to US bettors. This comes as part of the second phase of its massive partnership with the Canadian gaming and betting company The Stars Group. A previous merger of the activities of the two companies led to the creation of the Fox Bet sportsbook, a dedicated real money online betting platform.

The new game, Fox Sports Super 6, will offer bettors an opportunity to bet on the outcome of six NFL games. Hundreds of thousands of dollars in cash will be on the line each week. Bettors will be able to choose from specific answers and six multiple-choice questions.

Each week can bring jackpot prizes of up to $250,000 which will be up for grabs to participants. Fox Sports President National Networks Mark Silverman said:

The Fox Sports Super 6 app will heighten the excitement of watching live sports while simultaneously deepening our viewers’ engagement with our brand.

A number of other games will also be available. The possibility exists that a player may not win a jackpot at which point smaller prizes will be distributed. TNF Super 6 will pose six different multiple-choice questions which will be all based on the NFL’s Thursday Night Football game, extending a $25,000 jackpot.

Capitalizing on both the official competition and collegiate sports. Robin Chhabra, Fox Bet CEO, had the following to say commenting on the game:

The Fox Sports Super 6 app offers a quick, simple and fun experience that we think sports fans here will love, just like they do in other countries where we run them.

Not a First for the Sky Group

The Stars Group has a similar offer in the United Kingdom where it has teamed up with Sky Bet, another proprietor brand. Instead of NFL, the company has focused on soccer in the country. The success of the format has emboldened the company to replicate its solutions for the NFL.

Super 6 will be focusing on becoming accessible to customers throughout all US states. Meanwhile, Fox Sports is already live in New Jersey and Pennsylvania, owing to favorable regulatory conditions in the states.

Fox Sports will be expanding its current offer by adding more sports, including NBA games as early as October 6. More states are actively legalizing their sports betting offers. Illinois has just undergone a major overhaul of its gaming and betting industry as well.

Sports betting has been booming. In New York, revenue more than doubled in August. Meanwhile, the NFL started off on a great note with viewership increasing some 20% year-over-year in the opening game of the season. Part of the reason why is chalked up to higher interest in sports betting.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

Macau’s Casinos to Introduce More Facial Recognition

  • Macau to oversee facial recognition tech
  • China reportedly scooping up private data
  • More regulations needs for the proper use of the tech

Macau’s casino operators are becoming more serious about leveraging facial recognition tech to ensure customer safety. The measure may be backfiring as there have been reports of the misuse of the data to identify vulnerable customers and collect private data.

Macau Casinos’ Test Facial Recognition Tech

Macau is stepping up its efforts to better protect customers by introducing a series of technologically advanced measures, including facial recognition technologies. The Gaming Inspection and Coordination Bureau has confirmed that operators in one of Asia’s largest gaming huts have been leveraging the technology to ensure the safety of customers.

Yet, the technology is not as pervasive as Luddites may think. According to DICJ, the regulator’s acronym, all tests were in a stage of preliminary testing and a full-scale implementation would take a while.

At the same time, strict rules for the use of the technology have begun to emerge. For example, casinos cannot use these technologies for anything but monitoring their properties and ensuring the security on the premises of the casinos. Las Vegas Sands Corp. and MGM Resorts International are already utilizing facial recognition whereas other big brands are in the process of negotiating with suppliers.

The Dangers of Face Recognition in Macau’s Casinos

New technologies will be coming to the fore in other important areas of casino operation as well, including anti-money laundering and know your customer (KYC) practices. The technology shouldn’t be leveraged to give casinos an edge, for example, as a recent Bloomberg article revealed.

According to the article, Chinese operators have been using facial recognition to identify the gamers that are the most prone to risk and targetting them specifically. Such misuse of technology underpins what the dangers lack of basic ethnic guidelines bring around with itself.

It’s not that such mismanagement practices are happening just in Macau. China may be exporting data outside the country via the so-called “data cloud” whereby data is breached and exported back to the mainland. This is in violation with Macau’s data protection policy. Then again, China is the overlord that sanctions gambling in its back yard.

The push to introduce better technologies ensuring the safety of customers has been a long-term goal of operators in Macau and a move approved and welcomed by Mui San Meng, assistant to the Commissioner-General of the Unitary Police Service.

Meanwhile, the Macau Gaming Bureau released a statement on Friday, June 28, saying that it had begun looking into a framework for authorizing the use of such technologies at a mass scale in Macau.

The Bureau also explained that any installation of surveillance technologies in casinos needs to be pre-approved by the regulator and given green light to. This ensures a stricter control over how surveillance tech and facial recognition is used.

Still, the Bureau didn’t comment on whether China has been syphoning off personal data and whether casinos have been targetting more susceptible gamblers to squeeze out better profit.

Grant Mahon

Grant is the self-professed casino madman and reporter that brought this eclectic team of dedicated and talented writers together from around the world to proudly build an humble empire of authentic casino news.

Switzerland Gives iGaming the Go-Ahead with Four New Licenses

  • Swiss Federal Council approves iGaming licenses
  • Regulator to conduct checks into the online software
  • ISPs to begin blocking foreign brands from July1, 2019
  • The Swiss iGaming industry is about to kick off on July 1 with the official approval of the Federal Council and the country’s regulator.

    Swiss Federal Court Gives Go-Ahead of iGaming Industry

    Switzerland has issued the country’s first four official gambling licenses to local operators and their online platforms. On Friday, the Switzerland’s Federal Council gave its approval for kicking off gambling activities in the country in earnest and issued four online gaming permits.

    The permits were also approved by the Federal Gaming Commission (ESBK), the country’s national watchdog, before making it to the Federal Council. As a result, Switzerland is now preparing to launch its fully-legalized iGaming industry come July 1, 2019. The first operators that will scale their operations online include:

    • Grand Casino Baden
    • Grand Casino Davos
    • Grand Casino Lucerne
    • Pfäffikon Casinos

    The List of Casino Software Providers in Switzerland

    Pfäffikon is owned by Swiss Casinos. Each operator will come with come under its own unique digital skin. Grand Casino Baden will be launching under Jackpot.ch, an online portal which offered free-play gaming opportunities for years.

    Meanwhile, Davos is teaming up with Ardent Group and it will launch the Casino777 brand. It’s worth noting that land-based casinos need online partners to develop their iGaming portfolio. However, the emerging brand doesn’t necessarily have to bear the names of either companies involved, hence the confusion in names.

    As to Pfäffikon, the company is teaming up with Playtech, a familiar face in the iGaming world. Before launching officially, though,the ESBK will need to audit the software used by each casino,w which is a standard procedure.

    Each online property should run their games based on something called a “Random Number Generator”, which in turns guaranteed the fair, randomized outcome of every game.

    No Country for Unlicensed Casinos

    Switzerland’s has opted for the gunk-ho approach towards unregulated brands,similarly to the Netherlands. Switzerland puts great store by its gambling industry which is also instrumental in funding the pension system.

    While officially the industry was given the go-ahead as of January 1, 2019, Swiss ISPs will wait until July 1 to start effectively blocking foreign and unregulated operators. In the summer of 2018, Switzerland held a referendum on whether foreign operators and brands should be banned in the country.

    There was a strong movement against allowing ISPs to ban website as that violated constitutional freedoms, the protestors argued. However, the faction pushing the ban used the negative connotation of gambling to get its way,citing also the importance of the industry for the country’s pension fund.

Aran Malik

“Magic Malik”—as we like to call him—is not only a tech whiz but a wizard when it comes to getting obscure news hot off the press so we know exactly what’s happening and can explore and report it back to our growing and loyal readerbase.

Amax Sells Mobile Assets Off to Galaxy World Co., Ltd

  • Amax is dropping its mobile apps business
  • The company is selling off to Galaxy World Co., Ltd
  • Amax needs to fulfil payments under a settlement deed for Promissory Notes

Amax has decided to improve its cash flow by dropping the company’s Mobile Games App department and focusing on general gaming and IT solutions instead.

Amax Streamlines Its Operations after Greek Mythology Debacle

Amax International Holdings Ltd has agreed to sell its mobile operations to Cambodian casino management business Galaxy World Co., Ltd.

The Asia-facing operator is transferring it’s entire Mobile Games Apps business to the Cambodian company for the sum total of HK$30 million, which the company expects to have no immediate financial dimensions

As per the agreement, all 30 mobile apps solutions, including their source code, will be transferred to Galaxy World Co. This move is part of Amax’s decision to focus on consolidatinж g its IT Solutions Business along with the gaming department. Here is what the official statement said:

After reviewing business performance of the Group’s existing business segments, the company considered focusing more resources on the Group’s gaming businesses and IT Solutions Business.

Amax is also streamlining its operations in a bid to boost its cash flow and settle two cases of wrongfully issued Promissory Notes. The company outlined three main verticals to work on insofar its cash flow was concerned, including:

  • Meet the cash flow outlined by the settlement deed
  • Continue to invest in the IT and gaming verticals
  • Improve on the day-to-day working capital of the group

A Pyrrhic Defeat

Amax’s assets were rocked by the recent debacle of the Greek Mythology casino in Macau which had to close, leading to a stake write-off estimated at HK$353million for 24.8% of the overall shares. Amax had to divest from Greek Mythology in February, 2019, selling the company controlled-stake to Fu Po International Ltd.

The Greek Mythology casino was rocked by internal strife with executives wrestling for control which led to a series of oversights and the operator was eventually charged with non-compliance with Macau’s stricter gaming code.

To this date, Amax owns 13 VIP baccarat tables in Poipet, Cambodia and it’s also in charge of pre-opening services at Sihanoukville, Thailand.

Amax had to draw a settlement deed dated December 29, 2017 under which the company is paying HK$85 million for the aforementioned wrongly issued Promissory Notes.

Sophia Rojas

Growing up around law firms, Sophia keeps our team of reporters atop any legislative developments to follow up with a welcomed dose of positive news as our house trivia nut!

William Hill Opens Sports Betting Book in Sweden

  • William Hill successfully launches sports betting platform in Sweden
  • The re-branded Redbet cost WH $294.3 million
  • WH brings a variety of games, including Monopoly Live, Vegas Speed Roulette, and others

William Hill is the latest gambling & sports betting operator to make a bold entry into the newly-regulated Swedish market. The Kambi-powered platform is already accessible to Swedish bettors.

WilliamHill.se Opens to Swedish Players

Long in the making, William Hill is officially a sports betting operator in Sweden. The company took some time to finalize the acquisition of local assets and re-brand them, but five months after the legalization of the industry, the UK sports book has made it.

William Hill struck a deal with MRG Group, the owner of Evoke Gaming which in turn owned Redbet. The deal cost William Hill $294.3 million. WH International MG Patrick Jonker spoke to Affiliate Insider, noting on the importance of the deal and the opportunities that it created for the company:

This is an important milestone in William Hill’s International journey. Through fantastic teamwork between our teams in Malta, UK and Sweden we have released William Hill’s first new locally licensed offering since 2011.

The deal will also see a number of games introduced to the Swedish market, including Monopoly Live and Vegas Speed Roulette. All products will be accessible through the now Sweden-facing domain, WilliamHill.se.

Mr. Jonker commented that it was William Hill’s privilege to offer a state-of-the-art products both in terms of sports betting and live gaming to Swedish customers. WH is entering a highly-regulated market where even the best operators are at risk of breaking the tight regulations.

Regulations Are Tight in Sweden

Svenska Spel, the country’s de facto natural sports book & gaming company, was attacked by one of the watchdogs, Branschföreningen för onlinespel (BOS). Svenska Spel is accused of violating advertisement rules.

At the turn of 2019, casino and gambling ads continued to dominate Swedish Internet and TV programs, with LeoVegas and other brands barraging users with their campaigns at every commercial break.

As other companies face trouble in Sweden, William Hill will have to focus on uholding the recommended advertisemen practices recommended by the nation’s regulator, the Spelinspektionen.

Carmen Thompson

Carmen is our residential reporter always on the move and hunting down the latest scoops and rumours to explore. Nothing gets past her keen nose, especially when it comes to some serious Jelly Bean poker tournaments.

New Jersey Posts Record High Results in NJ for March

  • NJ eclipses March, 2018 gaming results
  • The state’s operators double profit in March 2019
  • NJ is $250 million of hitting $1 billion in total revenue for 2019
  • New Jersey scored big on the March Madness and its iGaming segment continued to grow in the meanwhile. Not quite the first state to introduce sports betting, NJ has been able to claim a significant chunk of the betting action around the US.

    NJ Sports Betting and Gaming Revenue Grows

    New Jersey posted quite the uptick in its sports betting activities this March, notching up 34.5% better year-on-year results or $294 million. The solid increase in the activity is mostly owing to the fact that NJ introduced full-scale sports betting in May, 2018, after defeating a piece of arcane legislation designed to impede sports betting contests.

    New Jersey Chases Bigger Sports Handle in November

    Land-based casinos continued to fetch the majority of income, with the brick-and-mortar properties jumping another 15.7% this year or a total of $223.2 million. Meanwhile, other verticals, such as slots and table games also did well.

    March wasn’t all about sports betting and we saw iGaming results inch up. There was A 18.5% jump in terms of slots or $162.6 million total. Table games also went up 8.7% and reached $60.5 million.

    On its own, online gambling revenue went up the staggering 53% and netted $39.1 million, a rather impressive result altogether. Conversely, poker took a tumble in March, falling 1.6% and hit $5.6 million in total.

    The Properties That Posted Great Results in NJ

    Quite a few properties managed to post great results as a result of the overall upheaval in the market. The Golden Nugget generated 64.4% more revenue, or $14.2 million more. There was also Resorts Digital which posted over 100% in terms of improved results or $8.5 million total.

    Understandably, Borgata Hotel Casino & Spa managed to hit another $5.4 million which was a great uptick by 16.4% compared to the results in 2018. Meadowlands has managed to cash on its partnership with Paddy Power Betfair, FanDuel, well ahead of the competitors with a total of $17.6 million in revenue that month.

    DraftKings’ been trailing behind FanDuel. Resorts Digital, the official partner of the online betting platform, posted $7.2 million, which was still almost double than the February results.

    Meanwhile, New Jersey has had no trouble with notching up some pretty respectable overall profits in the first three months of 2019. Over January, February and March the state’s operators posted.

    Poker has been struggling to gain any traction, although New Jersey joined in a shared-liquidity scheme with other states in 2018. Nevada and Delaware are the other places where poker is presently legal.

    The iGaming and poker industries have been expanding. Pennsylvania is currently on hold, expecting to launch its activities in June and there are multiple other states working on passing iGaming bills.

    Sports betting continues to be the segment to win the most out of the current legal changes in the United States.

Kat Orlov

Newcomer Kat is our newcomer poker aficionado whos skill not only lives on the table but flourishes on the site as through her many sources she never fails to be the first to hear of any important or exciting poker news around the world.

Bet365 Is Preparing to Open Up First Betting Shop in the US

  • Bet365 prepares for New Jersey launch in Marlton
  • The UK gaming & betting company has acquired 19,000-sq-mt property
  • Betting expected to start in summer
  • Bet365 is teamed up with Hard Rock Hotel & Casino Atlantic City

Bet365 is among the last UK operators that is yet to start expanding into the state. With William Hill and 888 already planning rapid scaling of their operations in other states, Bet365 is making a tentative step into New Jersey.

New Jersey Welcomes Bet365’s First Betting Shop

Bet365’s financial and business successes have kept the company ahead of many other competitors back home in the United Kingdom. However, Bet365 didn’t make serious plans to push into the United States until last summer, when it partnered up with Hard Rock Hotel & Casino Atlantic City, signalling its intention to enter the market.

New Jersey’s law obliges any digital entrant to find an established casino property to work with if it wants to introduce its online product. This way land-based casinos and online operators can work together, the state believes. It has worked so far.

Bet365 is behind William Hill and even 888, but it’s determined to catch up. The company’s first shop will be set up in Marlton, around 50 miles from Atlantic City, NJ’s gaming hub. It’s expected that the company will focus purely on sports betting initiatives, though online gaming is another area where Bet365 has been able to excel.

Bet365 certainly has the makings of a promising company. With hefty revenue and executive pay, the UK’s betting firm is easily one of the world’s largest tax payers.

Some Catching Up to Do

Bet365’s name commands a lot of respect, but this alone is not a stepping-stone for success. New Jersey is already full of companies that have clawed a solid share of the market. Without a shade of doubt, the most influential sportsbooks in the state by virtue of their revenue remain:

  • DraftKings Sportsbook
  • Borgata
  • FanDuel
  • 888 sport
  • William Hill

FanDuel and DraftKings are usually neck-and-neck whereas the other brands, including William Hill have commanded a more modest share of the market. Still, British companies are doing very well in the United States and in New Jersey in particular, relying on a mix of innovative solutions and tailoring their offer for the US market.

Bet365 is also looking well beyond conventions, hoping to beat everyone to the punch in places like New York where legalizing the industry is not quite yet in sight. It has signed an agreement with Empire Resorts in NY and the company has reportedly paid a lobbyist firm to try and push the legislation forward.

George Hansen

Taking a liking to the occasional bout of slots, George used to moonlight as a roulette dealer, giving him a unique perspective into the casino world. From there he continued his journalist education and has been with us ever since a star-aligned graduation brought him and our team together.